Sales and Marketing Manager

Job Details

Essential Functions
Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

1. Plans, coordinates, and implements special events and other meetings, conferences and special projects. Generates new catering/event sales by prospecting, cold calling.
2. Building relationships with DMC’s, Local businesses, Venue Sales Managers and Vendors
3. Monitors and exceeds Sales Goals set by Corporate Sales Director/BSBC
4. Fields all incoming inquires and replies immediately via phone or email.
5. Meets with General Manager and unit managers weekly to review all BEOs.
6. Effectively negotiates terms and conditions with clients and partners to meet service expectations within client’s budgets.
7. Handles all aspects of event management, including venue (room) selection, audio visual arrangement, and food and beverage, in conjunction with activities, transportation and other operational logistics when needed. Oversees Catering/Delivery events/orders.
8. Consults with representatives of client group or organization to plan details such as number of persons expected, display space desired and food service schedule.
9. Creates and maintains financial event reporting documents for the client and for submission of comprehensive post-event reporting information.
10. Directs workers in preparing banquet rooms and erecting displays and food/beverage stations.
11. Inspects rooms and displays for conformance to needs and desires of group.
12. Consolidates all paperwork and enters appropriate data into the Event Management Software system
13. Keeps sensitive data secured at all times.
14. Submits weekly and quarterly financial reports per company guidelines
15. Plan, communicate and obtain approvals from GMs on upcoming promotions (food, beverage, entertainment) and open collateral projects with corporate marketing director while ensuring projects are on track for deadline submittals.
16. Build referral/concierge program and maintain relationships with local hotels, golf courses, bus tour groups, family-oriented businesses etc.
17. Build and maintain media lists for multiple locations and identify, develop relationships with key digital influencers and media outlets.
18. Create promotion ideas and communicate with GMs to support marketing initiatives to relay relevant messages via social media sites.
19. Interact, engage and respond to all inquiries via social media sites on a day-to-day basis.
20. Seek opportunities for stories to pitch and coordinate promotions with external online publications and blogs.
21. Track PR efforts and media coverage by creating and managing monthly coverage reports to ensure we are reaching KPIs.
22. Attend concerts and special events after typical business hours to provide social media support, including live streaming and photography.
23. Monitor Fam requests (Visit Orlando and Experience Kissimmee) and present to the GM and Corporate Marketing Director for approval.
24. Create press materials including media advisories, news releases, and pitch letters for concerts, special events, food and beverage promotions and coordinate interviews and photo opportunities.

Competencies

1. Collaboration and communication skills
2. Customer/Client focused
3. Decision making and problem solving
4. Financial and project management
5. Stress Management/composure
6. Time management skills
7. Technicial capacity

Work Environment

This job is a hybrid work model with the opportunity to work in-office and remotely. The role does require the Sales and Marketing Manager to be on site in the venues for some events.  This role routinely uses standard office equipment such as computers, phones, photocopiers, filing cabinets and fax machines. While performing the duties of this job, the employee is frequently exposed to extreme outdoor temperatures, airborne particles and loud noise levels in the work environment.

Physical Demands

The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. While performing the duties of this job, the employee is regularly required to talk and hear.  This position is very active and requires standing, walking, bending, kneeling, stooping, crouching, crawling and climbing all day. The employee must frequently lift and move items up to 25 pounds.

Position Type/Expected Hours of Work

Preferred Education and Experience

1. Three years of related experience
2. Social Media specifically Facebook and Instagram
3. Google Drives

Additional Eligibility Qualifications

• Must be 21 years of age or older

Work Authorization

• Must provide documents to complete/pass I9 E-Verification
• Servesafe certification (If hired,company will provide)

Other Duties

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job. Duties, responsibilities and activities may change at any time with or without notice.